Digital Marketing Specialist (Korea)

Key Responsibilities 

• Plan, execute, and optimize digital marketing campaigns across Google, Meta, Naver, Kakao, Line, and other relevant Korean platforms. 

• Manage and coordinate with local agencies (media buying, creative, public relation, influencer, SEO/SEM) to ensure alignment with business goals. 

• Conduct keyword research, SEO, and SEM specifically for the Korean market. 

• Manage social media content (Instagram, Kakao, Naver Blog, YouTube, etc.) tailored to Korean consumer behavior. 

• Collaborate with HQ/regional teams to localize global marketing strategies for Korea. 

• Track, analyze, and report campaign performance; provide insights to improve ROI. 

• Other ad-hoc duties as required 

Requirements 

• Native Korean speaker equivalent level with written and verbal communication skills. 

• Bachelor Degree in Marketing, Communications, Business, or related field. 

• 2–4 years of hands-on experience in digital marketing (agency or in-house). 

• Strong understanding of Korean digital platforms (Naver, Kakao, Coupang Ads, etc.). 

• Experience in SEO/SEM, social media ads, and content creation. 

• Analytical mindset with proficiency in tools like Google Analytics, Naver Analytics, Meta Business Suite. 

• Ability to work independently while aligning with international teams. 

• Passion for fashion, luxury goods, or retail is a plus. 

📨 How to Apply: 
You may send your CV and short introduction to [email protected] with the subject line “Digital Marketing Specialist (Korea)”