Senior Sales Manager / Sales Director APAC

Job Title

Sales Director / Senior Sales Manager – Lashing Systems (APAC)

Location

Singapore, office located at Benoi

Reporting Line

Reports to senior management (Europe-based)
Works closely with internal sales support

Overview

We are expanding our Lashing Systems division in Asia to support ship owners across the APAC region. This is a new and strategic business line in Asia, with no existing client base today, offering a rare opportunity to build a business from the ground up.

The role is suited for a senior, entrepreneurial sales professional with strong industry connections, a true hunter mindset, and the ambition to establish a long-term presence for a growing division.

Key Responsibilities

• Build and expand the lashing systems business for ship owners across the APAC region
• Develop the APAC market, including market entry strategy, client targeting and pipeline creation
• Act as a sole contributor, owning the full sales cycle end-to-end
• Establish and maintain senior-level relationships with ship owners and key decision-makers on the technical side
• Work closely with shipyards for technical and project coordination, while maintaining the ship owner as the primary client
• Promote and sell new lashing equipment solutions tailored to ship owner needs
• Represent the company at industry events and client meetings across the region
• Collaborate with internal sales and technical teams based in Europe (Netherlands)
• Provide market feedback and contribute to the long-term growth strategy of the division in Asia

Key Markets & Scope

• APAC region (focus on Taiwan, China and selected Asian maritime hubs)
• Client focus: Ship owners and ship management companies (senior-level client base)

Profile & Experience

• Senior commercial profile with extensive experience in marine equipment, deck equipment or similar
• Strong existing network within ship owners in APAC is essential
• Proven track record as a hunter in business development roles
• Comfortable working independently with minimal structure
• Entrepreneurial mindset with interest in building and scaling a new division
• Experience working across cultures and regions, particularly Asia and Europe
• Willing and able to travel frequently across the APAC region

Seniority & Title

• Title can be Sales Director or aligned with the candidate’s current seniority and background
• Senior-level role with autonomy and influence

What’s on Offer

• Opportunity to build a new division in Asia with long-term growth potential
• High visibility and strategic importance within the organization
• Open and flexible budget for the right candidate